If you’re pregnant and in dire need of chocolate, you’re probably one of the expectant moms who think that eating decadent foods at this stage will make you feel less guilty.
That idea was revealed by a recent study by researchers from the State University of New York. Study author Natalia Orloff attempted to debunk the age-old belief that cravings exist only as part of a pregnant woman’s natural hormonal changes. Instead, she hypothesized that food cravings during pregnancy are also caused by several other factors, including cultural and psychological factors.
“Conflicting attitudes toward foods like chocolate that are perceived to be simultaneously appealing and ‘forbidden’ have recently been hypothesized to be associated with a greater likelihood of craving,” said Orloff in the study published in Frontiers in Psychology. “Evidence suggests that efforts to avoid foods that cause these conflicting feelings may have the paradoxical effect of increasing the likelihood of craving.”
Orloff said that more studies need to be conducted to understand the psychosocial factors behind a woman’s cravings when she’s with child. “These views on cravings may leave pregnant women susceptible to overconsuming high calorie foods, resulting in excess weight gain, especially for women high in restraint and those with pre-existing eating disorder symptoms.”
According to the study, women in the U.S. are culturally pounded on the importance of staying away from unhealthy foods, and that’s why many pregnant females tend to increase their cravings during pregnancy.
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